Elevate Your Hotel Booking Experience with Una’s Latest AI Innovations

published on 03 September 2025

In today’s fast-paced hospitality world, delivering seamless guest service and maximizing direct bookings requires cutting-edge technology. Una, your AI-powered digital receptionist and booking assistant, has been continuously evolving — now with powerful new updates designed to make your operations smarter, faster, and more guest-friendly.

What’s new with Una?

1. Next-Gen AI Models for Smarter Conversations

We’ve integrated the latest GPT-5 AI model alongside a robust open-source alternative to make Una significantly more intelligent. This means Una understands your guests better, responds more naturally, and handles bookings with greater accuracy — offering a smoother experience that increases direct reservations.

2. User-Friendly, Redesigned Agent Dashboard

The interface for managing your AI agents is now easier and more intuitive, helping your team monitor and optimize interactions efficiently.

3. Booking Flexibility with Multi-Channel Support

Guests can now receive booking links via WhatsApp as well as SMS, catering to their preferred communication channels and improving booking conversions.

4. Proactive Outreach with Intelligent Phone Menu Navigation

Una can automatically navigate complex phone menu systems during calls, reaching the right department or person without delay, improving outreach success and responsiveness.

Why does this matter for your property?

  • Save time by automating routine guest inquiries and booking processes, freeing your staff to focus on personalized service.
  • Enhance guest satisfaction with 24/7 intelligent assistance that communicates naturally and efficiently.
  • Increase direct bookings by engaging guests on their preferred channels and reducing friction in the booking journey.
  • Streamline operations with a powerful dashboard that delivers insights and control at your fingertips.

With Una’s continuous improvements, your hotel gains a competitive edge by combining AI innovation with practical hospitality solutions.